• neil@sellgreatbeer.com

Author Archive

Retailers – Are you serving the best beer possible?

With consumer beer education at an all-time high, it’s more important than ever to ensure that all the elements of your beer service are running smoothly. Is your draught system pouring high-quality beer with no waste? Are you cleaning glassware properly? Can your staff talk about beer in a knowledgeable manner and serve it accordingly? If you’re unsure of any of this, my company, Craft Quality Solutions, can help. I spent 16 years with Boulevard Brewing Co, and Duvel USA working with retailers on all manner of quality issues, including draught system specifications, line cleaning, pouring, serving and staff education. I’m also co-author of the Brewers Association Draught Beer Quality Manual, the ultimate draught quality reference. I can evaluate your draught system to make sure it’s delivering beer as the brewer intended, get your front-of-house service in order and train your staff on all the necessary beer essentials. Start serving the highest quality beer now!

Call or email me today!

 

Neil Witte

Owner, Craft Quality Solutions

neil@sellgreatbeer.com

(816) 522-3596

 

Neil Witte

Distributors – Are your draught services good enough?

One of the most important topics for a brewer entering a new market is the subject of quality. If you’re a distributor that provides draught services, you can be sure any new brewers entering your market will be evaluating those services. My company, Craft Quality Solutions, is uniquely qualified to help ensure that your services are best in class. For 16 years at Boulevard Brewing Co. and Duvel USA, I worked directly with draught technicians and line cleaners, making sure they have the knowledge and tools necessary to work as efficiently and effectively as possible. I’m also co-author of the Brewers Association Draught Beer Quality Manual, which contains all of the standards by which brewers will be evaluating your draught services. In addition, I serve as the Quality Ambassador for the Brewers Association, speaking to state brewers guilds around the country about making and selling quality beer.

With Craft Quality Solutions, I can bring these services to you. I can provide a complete assessment of your distributor quality systems through independent retail auditing and one-on-one ride-alongs with your draught technicians. I can then provide a full complement of classroom and hands-on training to make sure everyone on the team is working as efficiently and effectively as possible. My training is adaptable to all skill levels, covering line cleaning, installation and flavor evaluation; catering to both beginners and advanced technicians alike. I can even train your on-premise sales team on essential draught knowledge all salespeople need to know.

Call or email me today!

 

Neil Witte

Owner, Craft Quality Solutions

neil@sellgreatbeer.com

(816) 522-3596

Neil Witte

Multi-Outlet Restaurants – What is the state of draught beer in your locations?

Draught beer is incredibly profitable. A well-designed and maintained draught system will deliver great tasting beer every time and be a true profit center for your business. But if the system is not designed correctly or if lines are not being cleaned properly, sales can suffer greatly. Does your company have a system in place for properly evaluating draught quality in multiple outlets? Craft Quality Solutions can provide city or region-wide, top to bottom evaluation of all of your outlets’ draught systems, including system design, wear and tear, and system cleanliness. Once we’ve evaluated the state of draught beer in your company, we can provide a whole host of actionable solutions to address whatever issues may be uncovered.

Neil Witte

Multi-Outlet Retailers – Is your beer quality best in class?

With nearly 5,000 breweries in the US, it’s becoming increasingly difficult to find the right mix of local craft, regional craft, domestic and imported beer. With your shelfspace at a premium, you can’t afford to have out of code beer taking up space. Your beer managers can manage it up to a point but wouldn’t you like to have a city-wide or region-wide snapshot of what all your sets look like? I can provide a top to bottom quality audit of multiple outlets in a city or region, giving you a unique insight into the quality of the beer you have on the shelf.

Neil Witte